Privacy Policy

The protection of your personal data is very important to us. We therefore process your data exclusively on the basis of the applicable legal provisions (GDPR, TKG 2003). This Privacy Policy informs you about the most important aspects of data processing within the scope of our website.

1. Data Controller

Blugroup OG
Andreas Hoferstraße 9
6330 Kufstein
Austria
Company Register No.: FN311553t
VAT ID: ATU64244927
Tel: +43 664 950 66 86
Email: bluginfo@gmail.com

A data protection officer is not required due to the size and nature of our business.

2. Contacting Us

If you contact us via the form on the website or by email, the data you provide will be stored for six months for the purpose of processing your inquiry and for possible follow-up questions. We will not share this data without your consent.
Legal basis: Art. 6 (1) lit. b GDPR (performance of a contract or pre-contractual measures).

3. Collection and Processing of Personal Data

We collect and store personal data only to the extent necessary for processing your order.

Name, address
Email address
Phone number
Payment information

4. Purpose of Data Processing

We process your data for the following purposes:

Contract fulfillment (ordering, delivery, payment)
Communication with you (e.g., for inquiries or support)
Compliance with legal obligations (e.g., tax retention requirements)
Ensuring the security and stability of our website (e.g., server logs)

Legal bases:
Art. 6 (1) lit. b GDPR (contract fulfillment),
Art. 6 (1) lit. c GDPR (legal obligation),
Art. 6 (1) lit. f GDPR (legitimate interest in secure website operation),
Art. 6 (1) lit. a GDPR (consent, e.g., newsletter, cookies).

5. Server Log Files

When you visit our website, technical data (IP address, browser type, operating system, time of access, referrer URL) is automatically collected by our hosting provider. These data cannot be linked to specific individuals and are used solely for system security, error analysis, and optimization of the service. These data are deleted after no more than 14 days and are not combined with other data sources.

6. Cookies and Web Analytics

Our website uses cookies to enable basic functions and to analyze usage. Cookies are small text files stored on your device. Some cookies are technically necessary for the operation of the site, while others require your consent.

When you visit our website for the first time, a cookie banner will appear where you can manage and save your consent preferences.

Legal basis:
Necessary cookies: Art. 6 (1) lit. f GDPR (legitimate interest in the functional operation of the website)
Optional cookies / analytics: Art. 6 (1) lit. a GDPR (consent)

7. Data Sharing

Your personal data will only be shared with third parties if this is necessary for fulfilling the contract, e.g.:

Shipping providers (e.g., Austrian Post, DHL)
Payment providers (e.g., Klarna, Stripe, banks)

No data is shared with other third parties without your explicit consent.
If data is transferred to third countries (e.g., the USA), this is done exclusively under the EU-U.S. Data Privacy Framework or based on appropriate safeguards in accordance with Art. 46 GDPR.

8. Data Retention

Personal data is stored only as long as necessary for contract performance or as required by law. After the statutory retention period has expired, the data will be deleted unless other legal obligations prevent this.

9. Your Rights

You have the following rights at any time:

Access to the stored data (Art. 15 GDPR)
Correction of inaccurate data (Art. 16 GDPR)
Deletion of your data (Art. 17 GDPR)
Restriction of processing (Art. 18 GDPR)
Objection to processing (Art. 21 GDPR)
Data portability (Art. 20 GDPR)

To exercise your rights, simply contact us at:
bluginfo@gmail.com

10. Right to Lodge a Complaint

If you believe that the processing of your data violates data protection laws, you have the right to lodge a complaint with the competent supervisory authority:

Austrian Data Protection Authority
Barichgasse 40–42
1030 Vienna
Email: dsb@dsb.gv.at
Website: www.dsb.gv.at

11. Automated Decision-Making / Profiling

No automated decision-making or profiling takes place.